More and more paper packaging like pizza boxes, bread boxes and macaron boxes are entering our lives, and a new study conducted before the ban was implemented reports that nearly two-thirds of consumers believe that paper packaging Greener.
In March 2020, independent research firm Toluna, commissioned by paper advocacy group Two Sides, surveyed 5,900 European consumers on packaging preferences, perceptions and attitudes. The results show that paper or cardboard packaging is favored for its many specific properties.
63% think cartons are more environmentally friendly, 57% think cartons are easier to recycle, and 72% think cartons are easier to compost at home.
Three in 10 consumers believe that paper or cardboard is the most recycled packaging material, and they believe that 60% of paper and cardboard is recycled (the actual recycling rate is 85%).
About half of respondents (51%) prefer glass packaging to protect products, while 41% prefer the look and feel of glass
Consumers consider glass to be the second most recyclable packaging material, followed by metal. However, the actual recoveries were 74% and 80%, respectively.
In addition, the survey revealed that consumer attitudes towards plastic packaging are mostly negative.
Jonathan Tame, managing director of Two Sides, said: “Packaging is firmly on the consumer’s radar after thought-provoking documentaries like David Attenborough’s Blue Planet 2 show the impact our waste has on the natural environment. agenda.”
Nearly three-quarters (70%) of respondents say they are actively taking steps to reduce their use of plastic packaging, while 63% of consumers believe their recycling rate is below 40% (42% of plastic packaging in Europe is recycled use).
Consumers across Europe say they are willing to change their behavior to shop more sustainably, with 44% willing to spend more on products packaged in sustainable materials, compared to 48% who would Think retailers are doing too little to reduce product waste and are willing to consider avoiding retailers and reducing the use of non-recyclable packaging.
“Consumers are becoming more aware of the packaging options for the items they buy, which in turn puts pressure on businesses, especially retailers,” Tame said.
It is undeniable that the way the packaging industry “makes, uses, disposes” is slowly changing…
Post time: Jul-05-2022